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2019 Brand Ambassador Programme

A Shutt Velo Rapide Ambassador lives and breathes cycling.  You might find them on a social ride to the café, commuting to work, or at the sharp end of a race. An ambassador actively participates in their local cycle community as part of a club or attending group rides. They love to share their cycling experiences with other people, are active on social media and have a passion for the Shutt Velo Rapide brand.  

We are looking for ambassadors to join us in our mission to deliver premium, functional clothing with classic styling for cyclists of all levels. Your enthusiasm and focus will help us to build brand awareness and connect with audiences normally beyond our reach.

What will you do as a brand ambassador?

As a Brand Ambassador you will be representing our brand both on and off the bike. You will grow the excitement about brand in your local network and community. We also look to you to contribute valuable insight and feedback as we build the Shutt Velo Rapide brand

What will you receive?

  • The 2019 Brand Ambassador jersey & bib shorts
  • A Shutt Velo Rapide 100% cotton cap
  • A pair of Shutt Velo Rapide socks of your choice

Brand ambassadors

  • A personal discount code of 30% for use against the entire Shutt clothing range
  • Friends and family discount codes: you will receive 5 x 20% codes to distribute across your networks. They apply to first order only and will be replenished as used.
  • A reusable 10% code for your social media profiles.

All personal discount codes will be issued directly to BAs once the application to join the programme has been completed

  • Additional industry perks (like free tickets to cycle shows) TBC


  • 10% commission on custom kit introductions that convert to customers.

There is no requirement to manage the sale or the design process (unless you want to). This is simply a reward for the introduction. A typical club order is £5,000 - £10,000 so the rewards here can be substantial. 10% is payable on net sales (ex VAT) from our standard price book. Custom sales commission is given on non-discounted orders only.

How to apply?

  1. Fill in our application form
  2. Share one of the "Apply to be a Brand Ambassador" posts on social media. You'll find them on Instagram, Facebook and Twitter. 

Successful applicants will be announced April 22nd